
We know that prescriptive non-fiction can be a big seller. So “ten awesome ways to channel change for a successful life” might be the kind of change book that can be monetized by key words and targeted selling. That kind of book would offer a specific path, not a personal one. You wouldn’t own that path.
http://www.jackwalkerpress.com/the-subtle-and-big-promise-of-literary-nonfiction/